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Exhibitor Resources

Planning for NeoCon 2021

2021 Show Dates and Times

  • Monday, October 4 | 8:00 AM to 5:00 PM
  • Tuesday, October 5 | 8:00 AM to 5:00 PM
  • Wednesday, October 6 | 8:00 AM to 5:00 PM

Hotels and Travel

Book in the official NeoCon hotel block and choose from a variety of popular hotels with exclusive NeoCon amenities and a diverse set of room types for any type of traveler. In partnership with onPeak, we've secured discounted rates at a selection of Chicago hotels. Through onPeak we're able to offer you convenient and affordable options for your trip to NeoCon 2021. onPeak is the only hotel provider endorsed by NeoCon 2021, and we encourage you to book through them early for the best selection and price. Additionally, booking through onPeak allows you to make adjustments without penalty.

Book for the 2021 Show Now

Please note that the Holiday Inn Mart Plaza is undergoing renovations and will not be available for NeoCon 2021. Check back for 2022 reservations.

Exhibitor Registration

New this year, each exhibiting company will be assigned a specific password that will be required in order to register staff for the show.

We ask that each company designate a point person to receive this password and manage their staff registration. This new exhibitor registration system allows each company’s point person the flexibility to add, edit and delete staff at their convenience and send staff their own confirmations. Should your staff or company representatives want to register themselves, your “Exhibitor Registration Point Person” can send them your company’s password and login details.

Exhibitor registration will open June 8.

If you have not done so already, please click HERE and provide the contact information for your company’s Exhibitor Registration Point Person by May 15, in order to register your staff for NeoCon 2021.

Permanent Showrooms - Construction/Deliveries/Move-In

To accommodate all deliveries, you are required to reserve dock time by emailing the dock at [email protected] at least 36 hours in advance. Deliveries will be received for NeoCon showrooms August 30-September 12 only. Your delivery will be given a designated time to arrive at the dock for unloading. If your truck arrives outside the designated time it will be sent away, regardless of the day. Dock hours are listed below.

  • Regular Dock Hours: M-F 4:00 AM – 8:00 PM, Saturday 6:00 AM-2:30 PM.
  • Labor is available: M-F 8:00 AM-4:00 PM. Please call ahead or email [email protected] to schedule if you need our assistance moving your product to your showroom.

Key Dates for NeoCon Showrooms

  • August 16: Showroom Construction Complete
  • August 30 - September 12: Product Shipment to theMART
  • September 30 | 3 PM: Corridors must be clear
  • October 1 | EOD: Show Ready

Show Contacts


Construction/Showroom Renovation

  • Construction Services | 312.527.7570

Disabilities/Special Assistance

  • Meeting Planning and Special Events | 312.527.4141
  • Dock Appointments/Dock Labor/Shipping & Crating Services Merchandise Mart Loading Dock | 312.527.7559

Security

  • The Mart Security Services | 312.527.7700

Exhibitor Sales


Exhibitor Relations

  • Camillie Navarro | Exhibitor Relations Specialist – Tradeshow Finance | [email protected] | 312-527-7870


Marketing


Programming/Conference


Operations


Meeting Planning & Special Events


Public Relations


Management

  • Myron Maurer | Chief Operating Officer
  • Susan McCullough | Senior Vice President
  • Byron Morton | Vice President of Leasing | [email protected]
  • Lisa Simonian | Vice President of Marketing | [email protected]

Guidelines for Events/Catering Held within Showrooms and Booths

Any exhibitor or showroom planning to host an event or large meeting in their booth or showroom must notify show management in advance using the online notification form by the deadline date, September 1, 2021.


Event Rules and Regulations

  • If you plan to host more than one event, a separate online form for each event should be completed.
  • All exhibitors and sales representatives must have a badge before being allowed on the show floors.

7th Floor Exhibitors

  • All events/meetings on the 7th floor must be held during move-in or show hours.
  • Events or meetings on the 7th floor on Sunday, October 3, 2021 must conclude no later than 4:00 p.m.
  • All exhibitors must leave the 7th floor at this time.
  • Events or meetings on the 7th floor that occur on show days must end by: 5:00 PM on October 4-6. Extensions will not be allowed.

Showrooms

  • Contact the Property Management Office at [email protected] if you require the use of any common areas outside the threshold of your showroom, including, but not limited to, corridors, pass-throughs, service corridors, elevator lobbies, janitor closets. Use of common areas without authorization and the use stairways and landings is strictly prohibited. Proper licensing and applicable fees for common area use must be coordinated prior to your event.
  • Provide your Janitorial Contractor with the hours their services are required, with a special focus on the event area, as well as the catering staging area.

Preferred Vendors/ Rentals


AV/Computer/Plasma Rentals & Services


Catering


Chair/Table/Linen Rentals


Signage and Graphics


Floral Rental


Plant/Tree Rental


Specialty Furniture Rental


International Shipping Broker


Photography and Video Services


Temp Staffing


Water Service

WiFi Services

Lead Retrieval Service

Lead Retrieval Services information will be available soon.

Beware of Companies that Solicit Exhibitors

There are many companies that lead you to believe that they are affiliated with NeoCon or a vendor for NeoCon. A few of the services they offer are databases, list rentals, and housing services.

We will never provide our attendee or exhibitor lists to outside parties. Any solicitations you receive claiming they can provide you with NeoCon affiliated lists or databases are UNAUTHORIZED.

NeoCon’s official housing partner is OnPeak. We are not affiliated with any other company who may offer you hotel services.

If you are contacted by any outside company you find suspicious or are unsure whether they are a legitimate authorized vendor for this event, please forward to us at [email protected]. If they use the NeoCon name we will send a cease & desist letter.

What can you do to stop the E-mails from these companies?

Hit reply to the e-mail and type REMOVE FROM LIST in the subject line and hit send.

  • Block the sender’s e-mail and the domain in your junk e-mail settings.
  • Many junk e-mail settings will allow you to import a list of domains to block.

Best of NeoCon Awards

Held annually since 1990, Best of NeoCon is the official awards program for NeoCon, honoring outstanding new products from NeoCon exhibiting companies.

Best of NeoCon enters 2021 with a fresh new look and approach. The 2021 edition will feature 58 product categories (17 new this year), a streamlined submission process, and a robust marketing campaign including new branding, programming, events and digital content.

Product submissions will open on June 1 and close on September 9. Exhibitors may enter any new products introduced to the U.S. market since NeoCon 2019.

Winners will be announced at an awards event at NeoCon 2021 on October 4 at theMART.

Stay tuned for entry details.

Marketing Support: Sponsorships / Social / Press / Adv / Awards

Sponsorship Opportunities

We strive to provide our exhibitors with an array of onsite and digital sponsorship opportunities that will fit your needs in this new environment and allow your company to market your brand both at the show and in the months leading up to the show in unique and effective ways. Elevate your presence at NeoCon 2021:

NeoCon 2021 Sponsorship Opportunities - Digital and Onsite

Social Media and Press Opportunities

As we countdown to NeoCon 2021, October 4-6, we will continue to unite the design community and provide valuable content and programming in the months leading up to the show. All of the action takes place on neocon.com and NeoCon's social media platforms.

That's where you come in. We are seeking fresh content! Outlined below are opportunities that 2021 exhibitors can take advantage of now. We are accepting everything on a rolling, first-come, first-served, basis. You can also access the 2021 Sponsorship Deck here. Let us know if you have any questions.

FREE SOCIAL MEDIA OPPORTUNITIES
We are curating content for the ongoing feed across the NeoCon platforms which includes: Instagram, Facebook, and Twitter. Here are some themes that we consider—please submit material for editorial consideration and be sure to include any links or relevant hashtags we should incorporate:

  • New Product Introductions: NeoCon is known for product launches. We can’t include everything, but we regularly pull from this content for possible social media posting for product roundups/carousels. Please submit your content here.
  • General Company News/Content: Do you have some company news you would like us to share? Please submit here.

SPONSORSHIP OPPORTUNITIES
If you’d like to control the message, we offer dedicated social media content opportunities for a fee. They are outlined below. Please contact [email protected] for more details and to reserve your spot.

  • NeoCon Product Spotlight: Spotlight of a product of your choice to be featured on NeoCon’s Instagram, Facebook and Twitter channels at optimal times.
    • One product image: May 2021 through November 2021: $350
    • Slideshow of up to 8 images (8 images on Facebook and Instagram only; 1 image on Twitter): May 2021 through November 2021: $700
  • NeoCon Instagram Story Takeover: Takeover NeoCon’s Instagram stories for one day with an opportunity to post 4–10 image frames. Includes 1 static post announcing the takeover on Instagram, Facebook, and Twitter feeds the morning of the takeover, static image chosen by the NeoCon team. May 2021 through November 2021: $2,500
  • NeoConTV: We’re currently seeking submissions for a new IGTV series that goes behind the scenes with manufacturers and designers, offering insider looks into showrooms and new product launches. Is someone from your brand a mover and a shaker in the industry? Do you have a designer you collaborate with that would make a great interview? These 3-10 minute, professionally edited videos are a perfect opportunity for your design talent to speak about industry trends and dig in on the inspiration and process behind your latest products. May 2021 through November 2021: $3,500
  • NeoCon “From the Community” Sponsored Blog Post: NeoCon’s “From the Community” blog has become a popular, widely read series featuring engaging and informative content from industry thought leaders. Through sponsorship, 2021 exhibitors have the opportunity to submit a piece for inclusion in the series. Content must be on a topic that appeals to the greater NeoCon audience. Materials must be pre-approved and must not feel too self- promotional (e.g. not heavily brand or product-oriented). Novità can work with exhibitors to solidify topic/theme and advise on copy/tone. Examples of these blog posts can be found here. May 2021 through November 2021: $3,500

Join The Conversation on Social
Be sure to interact with us across our various social media platforms: Facebook (@NeoConShows), Twitter (@NeoCon_Shows), and Instagram (@NeoCon_Shows). We encourage you to use these outlets as a tool to spread the news about your presence, promotions, & products at NeoCon.

NeoCon Social Media Toolkit for Exhibitors

Social Toolkit: NeoCon 2021 Exhibitors

As the commercial design industry looks forward to reuniting at NeoCon 2021 in Chicago this October, take advantage of the building buzz by promoting your products and participation on social media. Simply add a NeoCon sticker to your product images, copy and paste the pre-packaged social media posts to your social media channels, and hit post to join the growing NeoCon 2021 stream and bring enhanced exposure and awareness to your brand.

About NeoCon

NeoCon, the world’s leading platform and most important event for the commercial interiors industry, returns October 4-6, 2021 at theMART in Chicago. Since launching in 1969, NeoCon has served as the annual gathering place for the commercial design world’s manufacturers, dealers, architects, designers, end-users, design organizations and media. The three-day in-person event showcases game-changing products and services from both leading companies and emerging talent—providing unparalleled access to the latest and most innovative solutions. A robust educational program of keynote presentations and CEU sessions offers world-class expertise and insight about today’s most relevant topics as well as the future of commercial design. Visit www.neocon.com for additional information.

NeoCon Social Media Information

To download and use NeoCon social media graphics and stickers for posts, click here.

Find, follow and tag NeoCon on social media at the handles below:

  • Instagram - @neocon_shows
  • Facebook - @neoconshows
  • Twitter - @neocon_shows
  • URL - neocon.com

To tie your posts to NeoCon streams on social media, add the hashtags included below to your posts:

  • #NeoCon2021
  • #DesignStandsTogether
  • #DesignAnew
  • #CommercialDesign
  • #NeoConExhibitor
  • #CommerciaInteriors
  • #NeoConCommunity

Sample Social Media Posts

Instagram

[Option 1]

We are busy gearing up for an in-person @NeoCon_Shows October 4—6 and are ready to reunite in Chicago to celebrate the best innovations in commercial design. In the meantime, take a sneak peek at some of our latest launches that you can see up close at theMART this fall. Learn more at neocon.com.

.

.

.

#NeoCon2021 #DesignAnew #NeoConExhibitor #NeoConCommunity #DesignStandsTogether #CommercialDesign #CommercialInteriors

[Option 2]

Join us October 4—6 at theMART in Chicago for NeoCon 2021! We are working hard to bring you wow-worthy design innovations and look forward to reuniting with the commercial design community for @NeoCon_Shows onsite event. We can’t wait to see you there—visit us at Booth/Showroom #__. Learn more at neocon.com.

.

.

.

#NeoCon2021 #DesignAnew #NeoConExhibitor #NeoConCommunity #DesignStandsTogether #CommercialDesign #CommercialInteriors

Facebook

[Option 1]

We are busy gearing up for an in-person @NeoConShows October 4—6 and are ready to reunite in Chicago to celebrate the best innovations in commercial design. In the meantime, take a sneak peek at some of our latest launches that you can see up close at theMART this fall. Learn more at neocon.com.

[Option 2]

Join us October 4—6, in person, at theMART in Chicago for NeoCon 2021! We are working hard to bring you wow-worthy design innovations and look forward to reuniting with the commercial design community for @NeoConShows onsite event. We can’t wait to see you there—visit us at Booth/Showroom #__. Learn more at neocon.com.

Twitter

[Option 1]

Join us Oct. 4—6 at theMART in Chicago for #NeoCon2021! We’re working hard to bring you wow-worthy design innovations & look forward to reuniting with the commercial design community for @NeoCon_Shows onsite event. Visit us at Booth/Showroom #__. Details → neocon.com

[Option 2]

We are spending the coming months preparing for @NeoCon_Shows to reunite the commercial design industry with the best innovations in commercial design. Take a sneak peek at some of our latest launches that you can see up close at theMART October 4—6 at #NeoCon2021.

LinkedIn

We are busy gearing up for an in-person #NeoCon2021 and are looking forward to reuniting in Chicago October 4—6 to celebrate the best innovations in commercial design. While we are hard at work making sure that NeoCon 2021 is unforgettable, take a sneak peek at some of our latest launches that you can see up close at theMART this fall. Learn more at neocon.com.

Media Partners Opportunities - Advertising, Special Sections and Onsite Activations

NeoCon partners with the top media organizations in the industry. Maximize your company’s visibility before, during and after NeoCon with our 2021 media partners. Check back for additional 2021 media partner opportunities.

NeoCon 2021 Media Partner Advertising Contacts and Media Kits


Interior Design Official Show Daily & Directory

Interior Design assures brand placement in front of the entire contract design industry during this key product introduction time.

The Official NeoCon Directory, produced by Interior Design, is the official guide to NeoCon, distributed onsite to all attendees during the show. It is the only publication that provides attendees with exhibitor locations, floor plans and seminar details.

The Show Dailies are the definitive news and product sources published each day at NeoCon. The Show Dailies are distributed at the show and shared digitally with the NeoCon community and Interior Design’s Top 100 Giants of Design Firms. Want to get the word out to A+D? Let Interior Design know about programs, product presentations, parties, exhibitions, and special events you are hosting during NeoCon.

Learn More

NeoCon SELECT

Interior Design maximizes participating brands’ exposure and gives them the edge at NeoCon with SELECT, the most comprehensive and effective way to drive specifiers to a showroom or booth. Interior Design gets designers to visit SELECT showrooms and booths with on-site signage and in-book branding. 2021 coverage will include September NeoCon Preview, December NeoCon Wrap, the Official NeoCon Show Directory, and NeoCon Official Show Dailies.

Learn More


Specify—Interiors Make an Impact

Now in its third year, Metropolis’ Specify will help architects and designers identify the best new products across sectors that make a positive impact on health, equity, and the environment. Dedicated to NeoCon, Specify will be distributed onsite at the show and a digital version will be emailed to registered NeoCon attendees and Metropolis subscribers. Specify is a take-home from the fair that can be used throughout the year as a handy reference for specifiers and decision makers, helping them make the right choices in products, custom manufacturing, and partnerships.

For more information, please contact Tamara Stout, Director of Advertising, [email protected] or 917.449.2845 or Tina Brennan, VP, Marketing at [email protected] or 646.488.6712.


Design Milk Special Advertising Packages

Nothing tells the story of your brand better than a well-crafted article or social campaign that leverages the trusted Design Milk brand name and editorial voice. From interviews and product features, to process stories and trends pieces, Design Milk can customize a feature just for your brand—all with special, exclusive discounted rates for NeoCon exhibitors. With over 500k+ readers monthly and more than 8 million social media followers, Design Milk’s popular platform will help you build awareness and create buzz across our expansive community, while increasing your followers and engaging with the right customers.

Don’t delay—spots are limited! Contact Dixie Duncan, Director of Strategic Partnerships at @[email protected] \\\ 206-321-2848

Award Entry Details

The Industry's most coveted awards take place at NeoCon. Be sure to enter your products by the deadlines below.


Best of NeoCon Awards

Submissions will open on June 1.

Held annually since 1990, Best of NeoCon is the official awards program for NeoCon, honoring outstanding new products from NeoCon exhibiting companies.

Best of NeoCon enters 2021 with a fresh new look and approach. The 2021 edition will feature 58 product categories (17 new this year), a streamlined submission process, and a robust marketing campaign including new branding, programming, events and digital content.

Product submissions will open on June 1 and close on September 9. Exhibitors may enter any new products introduced to the U.S. market since NeoCon 2019.

Winners will be announced at an awards event at NeoCon 2021 on October 4 at theMART.

Stay tuned for entry details.


Interior Design HiP at Neocon Awards

Submissions Open: June 7, 2021

Interior Design's HiP at NeoCon Awards is a recognition program honoring commercial industry pioneers and innovative product design. Winners and honorees will be announced live at an exclusive event held at The Mart on Sunday, October 3, 2021, and during a virtual coverage on DesignTV by SANDOW.

Entry Submission Details


MetropolisLikes at NeoCon Awards

Submissions Open: July 6, Entry Deadline: August 6

Each year, Metropolis editors seek out the top designs in an awards program, MetropolisLikes. Winners are announced via metropolismag.com, Facebook, Twitter, and Instagram, to a combined audience of 300,000+ followers. Products are featured in Specify, Metropolis’ NeoCon publication (distribution to 75,000 plus NeoCon A&D attendees), and companies receive a recognition piece to display in their showroom or exhibit space, delivered at NeoCon 2021. For more information go to metropolismag.com/metropolislikes


IIDA Showroom and Booth Design Competition

Does your permanent showroom or exhibition booth in theMART showcase dynamic, leading-edge design? Enter The IIDA Showroom and Booth Design Competition to have your space reviewed in-person at NeoCon by a panel of distinguished jurors. Join the best in original design featuring impactful visuals and outstanding use of materials, color, texture, lighting, and graphics.

Details to come.

NeoCon Logos and Images

Let the A&D community and your clients know you are a part of NeoCon.

Visit the NeoCon Press Image Gallery

New Online Event Platform: Exhibitor Pages

NeoCon will feature a new online platform, the NeoCon Hub, that will allow attendees access to exhibitor pages, floor plans, streaming keynote presentations, virtual CEU sessions and networking with the NeoCon community.

Your enhanced exhibitor page will be a branded, interactive company profile that will provide you an opportunity to display products, videos, and live showcases streamed from your showroom or booth during the show. You will also have networking and appointment capabilities and an option for a detailed analytics dashboard.

Information on features and upgrades will be available on June 10. Access to your exhibitor page will be provided on July 1.

Health and Safety

NeoCon 2021 will take place onsite at theMART in Chicago, October 4-6. Measures are currently underway to ensure the well-being of all NeoCon participants.

Health and Safety Measures for NeoCon

  • No/low contact badging
  • Mask requirements
  • A detailed vertical transportation plan will be implemented, and stairwell usage will be encouraged.
  • Social distancing guidance and signage
  • Virtual seminar programming
  • Streamed keynote presentations
  • Outdoor lounge/food service

Safety and Sanitation Standards at theMART

  • TheMART has received the GBAC STAR certification. GBAC STAR is the gold standard of prepared facilities and the cleaning industry’s only outbreak prevention, response, and recovery accreditation.
  • An extension of current building practices at theMART include:
    • Optimized air filtration and circulation:
      • We have implemented guidance from the latest statement released by ASHRAE on April 20, 2020 and have worked with our Infectious Disease Specialists and Mechanical Engineers to implement the recommendations listed below for our HVAC systems for improved Indoor Air Quality and air filtration.
      • We have increased the amount of fresh air that is being circulated in the building. We are also flushing the entire building with 100% outside air two hours before and after business hours.
      • In addition, our air handlers have a MERV-15 filter rating that are hospital-grade and higher than the majority of commercial buildings.
  • We will continue to maintain our enhanced and aggressive cleaning protocols for all common areas of our building using approved products and protocol from public health agencies.
    • Staff has been trained on safe and healthy use of the cleaning chemicals used in accordance with OSHA’s Hazard Communication standards.
    • Cleaning staff are required to wear masks in common areas.
    • Frequent disinfection and cleaning of high touch surfaces, electro-static spraying of elevators and other public spaces.
    • Hand sanitizer stations throughout the lobby and showroom/exhibit floors.
    • Masks or face coverings are required in all common areas; including, but not limited to, lobbies, elevators, stairways, hallways, washrooms, food hall.
    • Social distancing protocol and signage throughout the building.

NeoCon Registration and Capacity

  • Registration for NeoCon 2021 will open June 8
  • Online registration for the 3-day show will open in June with any necessary registration capacity limits per day. We will determine attendance capacity based on current safety guidance and mandates issued by the CDC, state, and local authorities.
  • Attendees will register by day.
  • Showrooms will be required to manage their own capacity.

City and State Updates

Recent news from the federal government, the State of Illinois and the City of Chicago provides a much rosier outlook for Fall events in Chicago.