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Apply to Exhibit

The NeoCon 2024 booth application is now open. Apply to exhibit at the next edition of NeoCon taking place June 10-12 at THE MART in Chicago.

NeoCon 2024 Exhibitor Booth Application

Why Exhibit

What our exhibitors are saying

“For those eager to see the newest trends in office design, NeoCon is definitely the place to visit. Making our entrance into the American market, we couldn't pass up the chance to unveil our groundbreaking products at this time and place. We're especially thrilled that OmniRoom, our brand new flexible office system, received such enthusiastic feedback and recognition both from the visitors and the awards jury members.” - Szymon Rychlik, Founder and Managing Director of Mute

“LifeSpan did great business at NeoCon this year. We were honored to mark our return to the show with a HiP Award from Interior Design in the Health & Wellness category for our Ampera Office Bike. Wellness was an overarching theme, and we kept attendees physically and mentally charged all week! The power generating office bike we premiered at the show was right at home in the energy of the industry coming back together, with a fresh focus on creating healthier, more active ways to work." - Jackie Wu, CEO, LifeSpan

“NeoCon 2023 was our best show yet, with great traffic, quality of attendees and an elevated energy level around THE MART. It’s the perfect place to connect with customers and partners. We’re already looking forward to NeoCon 2024!" - Angus Blaiklock, Executive Director Baresque (Zintra and Func)

    What our attendees are saying

    "NeoCon 2023 featured some of the most innovative products and brightest minds in our industry. The vibrancy, engagement, and sense of camaraderie were palpable, and I'm already looking forward to next year." - Lily Diego, Design Director at Gensler and a leading voice in the reimagining of THE MART.

    “There were more experiences celebrating hyper-color than in years past, which we were excited to see as an antidote to the safe neutrals that have reigned for years. More importantly, they were expressed as immersive experiences full of energy – from our space at Turf, to the curated and poppy lounge for Scandinavian Spaces.” - Elizabeth Von Lehe, HDR Inc.

    “NeoCon is an event that I look forward to every year. It is a time to celebrate our great industry that is ‘Design’. It is a time to see, touch, and feel environments and products are at the core of what we do as designers and makers, and those who support and promote that effort. I believe that this year it offered many cutting-edge events and speakers that promoted diversity, equity and inclusivity– arguably the future of design. And by collaborating with the IIDA, which is the primary voice and advocate of the interior design profession, NeoCon has clearly helped to promote awareness for our collective future.” - Jon Otis, Professor, Pratt Institute and Founder, Object Agency

    Thousands of new product launches attract highly qualified design professionals to THE MART.

    The Forefront of Design
    NeoCon serves as the commercial design industry’s launch pad for innovation—offering ideas and introductions from both leading companies and emerging talent that shape the built environment today and into the future, providing commercial design decision makers unparalleled access to the latest and most innovative solutions for a spectrum of vertical markets including: Workplace, Healthcare, Hospitality, Retail, Education, Public Space, and Government.

    Connecting the Community
    NeoCon serves as the annual event that connects the commercial design world’s manufacturers, dealers, architects, designers and end-users.

    Inspiration and Knowledge Sharing
    The exhibition of NeoCon is complemented by first-class educational programming featuring an array of accredited seminars and special programs from an impressive roster of leading industry experts. In addition to daily Keynotes, NeoCon offers a number of CEU sessions, vetted by a select advisory panel, offering world-class expertise and insight about today’s most relevant topics as well as the future of commercial design.

    Industry Support
    NeoCon collaborates with the top design organizations and media outlets in the industry including, IIDA, ASID, AIA, BIFMA, DIFFA, USGBC, Interior Design Magazine, Metropolis, i+s, Healthcare Design, Architectural Record, The Architect’s Newspaper, Design Milk, Business of Home, Archiproducts and more. Partners participate in and promote NeoCon initiatives leading up to the show, activate engaging installations and experiences at the show, and provide post-show coverage after the show to their audience and members.

    2024 Prospectus Cover

    Download Prospectus

    Acceptance Criteria

    Applications will be reviewed based on product type, booth design and the background information provided on your application.

    Applications will be evaluated based on quality, authenticity, booth presentation, relevancy to the NeoCon audience and availability within each product category.

    Status updates will be sent within two weeks of application submission with notification of accepted, waitlist or denied.

    Waiting list: Applications with waitlist status will remain on the waiting list until booth space becomes available in your specific product category. Any supporting documentation of prior booths displays, concept drawings of future displays and photos of your product will be considered.

    Product Categories

    • Building Products + Interior Finishes
    • Fabrics
    • Technology
    • Flooring

    Vertical Markets

    • Workplace
    • Healthcare
    • Hospitality
    • Retail
    • Education
    • Public Space
    • Government

    Booth Package

    The NeoCon Exhibit Hall is located on Floor 7 of THE MART

    Booth Pricing

    $72 per square foot

    Booth Sizes
    Exhibit space is sold per square foot in approximate 100 square-foot increments and can be combined for larger booth sizes.

    What’s Included (per 100 sq. ft. / Approx. 10’ x 10’)

    • White hard walls based on booth configuration
    • Gray carpet tile
    • 120 volt, 150-watt duplex electrical outlet
    • 1’ x 4’ LED fixture
    • (4) LED track lights
    • 8” x 11” booth sign
    • Exhibitor listing on website and print directory
    • Profile page on the NeoCon Hub
    • Free exhibitor Wi-Fi (dedicated hard line available upon request)

    Drayage/Material Handling
    DRAYAGE is not included in the booth price. Drayage / Material handling involves receiving freight during move-in, delivering it to your booth, removing empty containers and returning them after the show for outbound shipping.

    Union Regulations
    Union labor will be required for certain aspects of your exhibit handling, including install and dismantling of all systems furniture. You may set up your exhibit display if one person can accomplish the task in less than ½ hour, without the use of tools and the booth is 100 sq ft (10’ x10’) or smaller. Your personnel may work along with a union installer. The use of power tools, including battery operated tools, and ladders are strictly prohibited. Any such work must be completed by union labor.

    Booth Payment Terms
    50% Payment due within 10 days of contract submission prior to January 12, 2024. Thereafter, payment due in full within 10 days of contract submission.

    Marketing Support
    NeoCon targets the most highly qualified A&D professionals through an extensive multimedia marketing campaign.

    • Print and digital ads run in top trade and business publications and media platforms
    • A series of 20 promotional e-blasts are sent to close to 200,000 targeted prospects from NeoCon’s substantial database
    • A robust show website communicates all show components and industry content throughout the year
    • The NeoCon Hub, NeoCon’s online platform, provides access to exhibitor pages, floor plans, streaming programming and networking with the NeoCon community, before, during and after the show
    • Media efforts, managed by Novita PR, are directed to more than 1,000 trade and consumer publications and media outlets
    • Extensive social media campaign includes Exhibitor Spotlights, Takeovers, NeoConTV and more. 80,000+ followers on Instagram, Twitter and Facebook

    Show Planning
    August 2023: Booth Application opens
    September 2023: Sponsorship deck available
    November 2023: Call for Presentations Application opens
    January 2024: Call for Presentations Application closes
    February 2024: NeoCon 2023 website goes live
    February 2024: On-line booth services ordering opens. Information for booth set-up and show planning available.

      Booth Set-up Schedule
      Wednesday, June 5 – Saturday, June 8: Booth set up.
      Saturday, June 8: All crates / pallets must be tagged for removal by 4 PM. No freight removal nor labor services available on Sunday, June 9.
      Sunday, June 9: Show ready by 12 noon. 12-4pm Exhibitor sales meetings and press preview.

      Complete set-up information included in the booth services portal.

        General Information

        THE MART
        Chicago, Illinois

        Show Dates and Hours
        Monday, June 10 | 9am-5pm
        Tuesday, June 11 | 9am – 5pm
        Wednesday, June 12 | 9am – 3pm

        Event Summary
        NeoCon has served as the world’s leading platform and most important event of the year for the commercial design industry since 1969. A launch pad for innovation—NeoCon offers ideas and introductions that shape the built environment today and into the future.

        Exhibit Hall + Permanent Showroom Floors

        • Floor 7: NeoCon Exhibit Hall
        • Floors 3, 10 & 11: NeoCon Commercial Showrooms
        • Floors 6 & 14: Residential & Hospitality Showrooms
        • Floor 1: Kitchen & Bath Showrooms

        Show Facts

        • 55th edition of NeoCon
        • Nearly 1 million square feet of exhibition space
        • Attracting over 50,000 qualified attendees
        • Featuring more than 400 leading manufacturers
        • Show promotion to our database of over 200,000 targeted prospects

        Contact Us

        Julie Kohl

        Vice President, NeoCon Exhibitor Sales

        Madeleine Tullier

        Director, NeoCon Exhibitor Sales

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