Exhibitor:
SOIF USA

SOIFUSA helps designers, architects, and surface professionals transform existing environments through luxury architectural finishes that bring new life to surfaces without the cost, disruption, or waste of traditional renovation.

Our collection features more than 400 premium woodgrains, stones, metals, textiles, solid colors, and specialty finishes designed to elevate the built environment across workplace, hospitality, healthcare, multifamily, retail, education, and public spaces.

As conversations around culture, performance, wellness, sustainability, and experience continue to shape the future of design, SOIFUSA provides a flexible surface solution that helps preserve design intent while expanding what's possible. Existing doors, millwork, walls, elevator interiors, casework, reception desks, and architectural elements can be refreshed and reimagined with remarkable realism and durability.

Whether revitalizing a workplace, modernizing a healthcare environment, refreshing a hospitality destination, or extending the life of existing assets, our architectural finishes offer designers a powerful alternative to demolition and replacement.

At NeoCon, we're excited to showcase how thoughtful surface design can support transformation, reduce waste, accelerate project timelines, and create meaningful experiences within the spaces people inhabit every day.

Visit SOIFUSA to explore the collection, discover new applications, and experience the textures, craftsmanship, and possibilities firsthand.